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Southlake Style

Southlake Wakes Up to a Breath of Fresh Air

Jan 14, 2015 09:04AM ● By Amy

The grand opening was celebrated with a cheese "cracking."

Doors opened at 8 a.m. at the new The Fresh Market in Southlake’s Park Village shopping center this morning. The cold weather couldn’t keep shoppers away ready to choose from more than 25,000 square feet of culinary delights!

The lucky first 1,000 individuals to arrive received a free reusable shopping bag, and a sample-sized bag of the company’s gourmet coffee. Although we bet customers wished it came already brewed on this chilly morning! 

Among the festivities was a cheese cutting ceremony. A large block of Parmesan cheese was “cracked” as they call it, in place of the traditional ribbon cutting. Other grand opening day activities include chef demonstrations, food sampling throughout the store and drawings for The Fresh Market gift cards.

“We are excited to open our new store in Southlake and to expand our reach in Texas,” said Craig Carlock, the company’s president and chief executive officer. “We look forward to introducing The Fresh Market’s concept of quality perishables, excellent customer service and a unique atmosphere to an expanded customer base, and we look forward to offering neighboring communities a rewarding new food shopping experience.”

The new store houses a bakery that produces 30 freshly baked breads and 14 different pie varieties daily, a full service meat counter with freshly ground beef, a wide selection of ready-to-serve entrées, fresh seafood delivered to the store several times per week, and more than 200 imported and domestic cheeses, as well as a bountiful produce department with more than 400 items and a large organic selection.

Excited to be an active member of the Southlake community, The Fresh Market has made a significant investment in the market and the new store is bringing approximately 90 new jobs to the area, most of which are being filled locally. 

The Fresh Market is committed to the communities where it does business, and its employees enthusiastically support local organizations that are important to the stores’ communities and customers. The new store will proudly partner with Tarrant Area Food Bank by providing regular donations of food. In addition, as part of the company’s focus on providing the freshest, best quality products, the store will feature a growing number of local and regional products from area growers and producers. 

The Fresh Market's newest location at 1001 E. Southlake Blvd. marks the company’s sixth store in Texas. It is just one of the many new specialty grocers making their way to Southlake and surrounding areas.