Digital-first, ethically conscious jeweler Brilliant Earth is coming to Southlake. The company's showroom will be located at 218 State St., right in the heart of town square in the space that was most recently occupied by Apricot Lane. No opening date has been announced, however it is expected that the showroom will open this fall just in time for holiday shopping.
Brilliant Earth’s Southlake location builds upon the company’s presence in Texas, which includes showrooms at the Domain in Austin, the West Village in Dallas and Montrose Collective in Houston. The company’s showrooms complement its innovative digital channels, which seamlessly allow customers to shop for fine jewelry how they want, blending the benefits of the online and in-person shopping experience.