The New Workout
Jul 08, 2014 04:15PM ● Published by Dia
By Linden Wilson
Boutique gyms are popping up everywhere. Instead of hitting the treadmill at Gold’s Gym or spinning at Planet Fitness, women are choosing to burn calories and tone muscle at smaller group fitness studios. The difference? Intimate class sizes with personal attention, high intensity workouts with less impact, and a slightly higher price tag. Take a look at three area boutique gyms, and learn the reasons why they continue to grow in popularity.
In 2001, Carrie Rezabek Dorr started an informal group fitness class in her Michigan basement. Dorr, an instructor for dance, Pilates and other group classes, wanted to combine what she loved most about each of these disciplines into one effective exercise program. By 2009, Pure Barre was a franchise, and there are now 200 studios across the country with more opening each and every month.
A total body workout that utilizes the ballet barre to perform small, isometric movements, Pure Barre focuses on the problem areas all women struggle with: seat, hips, thighs, abs and arms. The workout is designed to work imperative muscles to fatigue and then stretch them out, which creates a long, lean and strong physique. Classes are conducted in a high-energy atmosphere and are choreographed to motivating tunes. According to Southlake Pure Barre owner Lindsey White, the Pure Barre technique is extremely effective and produces results quickly, but it’s also low-impact and protects joints by avoiding bouncing and jumping. White opened the Southlake studio a little more than two years ago after falling in love with the technique.
“Having danced my entire life, Pure Barre allows me to stay fit and have a positive impact in the community,” she says. “I cherish the relationships I have built with my staff and clients, and I look forward to coming to work every day in my sticky socks.”
Along with the sticky socks, Pure Barre clients wear capris or leggings (no shorts) and workout tops that cover the midriff in order to see faster results in flexibility. In addition to your own body weight, you only use small weights, a rubber ball and stretchy tube during class. Instructors, who walk throughout the studio to correct form, are passionate about dance and exercise and undergo demanding training in order to become teachers.
“After undergoing interviews and auditions with Pure Barre studio owners, all teachers attend an intense training at one of Pure Barre’s corporate training facilities in either South Carolina or Colorado,” White says. “After a rigorous training weekend, there is a multi-step test-out process that must be completed in order to become certified.”
Pure Barre caters to everyone no matter what shape, size or age because of its safe, low-impact choreography — even pregnant women can complete classes well into their pregnancy. Pure Barre’s slogan, “life, tone, burn,” affectionately referred to as LTB by enthusiasts, reflects its mission: burning calories and gaining lean muscle through isolated exercises in a fun, friendly environment.
Single class: $22
New member special: $100 (one month)
6 months unlimited: $1,150
12 months unlimited: $2,160
Purely Pilates Center
Pilates founder Joseph Pilates said, “A few well-designed movements, properly performed in a balanced sequence, are worth hours of doing sloppy calisthenics or forced contortion.” Pilates, which creates long, lean muscle and toned bodies, is uniquely beneficial for anyone with physical limitations, and its integrity and effectiveness will likely keep it around long after other fitness trends fade away.
After spending time as a student at Southlake’s Rhythm and Moves, Trilby Kuelbs became inspired to start her own Pilates studio. Purely Pilates Center opened in 2009 and continues to expand its clientele as experienced instructors keep the exercises safe and enjoyable for everyone. All instructors complete a Pilates teacher training program in which they invest about one year and more than 500 hours of teacher training, self-practice, observation and teaching.
“Our instructors represent the finest Pilates certifications from all training programs,” says Megan Burleson, an instructor at the center who also serves as its manager. “We pride ourselves in the variety of styles and training methods in our studio. With strong roots in the Pilates principles and contemporary knowledge of movement, we keep it fresh for our clients.”
Burleson, who has been an instructor since 2005, joined Purely Pilates in 2011 after realizing that the staff at this location had evolved into her Pilates family. The center advocates centering, control, concentration, flow, breath and precision, and the workout equally improves your mind, body and spirit.
“We feel our studio is the standard that others look to for inspiration,” Burleson says. “This is my passion, and I am on fire for this method of movement. It is beautiful, empowering and fulfilling. The results our clients feel and see speak volumes about their dedication and passion for Pilates. We strive to create a Pilates community, and I see that every day.”
Single group session: $20 (with mat and springboard) or $35 (with equipment)
12 group sessions: $168 or $312
Single private session: $75
8 private sessions: $480
With 13 locations already well established in California, this exercise method has migrated east with new studios in Utah, Tennessee and most recently, Southlake. CardioBarre is a high-energy, no-impact class that combines barre work and light weights with continual fat-burning motion that tones the butt, legs, torso and arms, sculpts muscles and elongates the appearance of the body. According to the Southlake location’s owner, Shannon Moore, CardioBarre strives to empower its clients to transform their lives through fitness, education, motivation and passion. She says it’s definitely not just another fitness class.
“We hope our clients will take the sense of accomplishment and passion they get at CardioBarre and incorporate that into their daily lives,” Moore says.
CardioBarre was originally founded by Richard Giorla, a choreographer, dancer and former Chippendale dancer and backup dancer for Michael Jackson. His dance career ended after he injured his hip, but he wanted to maintain an exercise routine that resembled the training he was accustomed to. In order to teach a CardioBarre class, instructors spend three weeks of rigorous training at the Studio City headquarters with Giorla and his training team. The classes will make you sweat — however, no dance experience is necessary to reap the full benefits of a CardioBarre workout. Plus, you can choose from introduction, beginner and advanced levels depending on what you’re comfortable with. You’re also in good company: Numerous Hollywood celebs have and continue to enjoy breaking a sweat at CardioBarre. A fun, energetic and fast-paced exercise session, it will challenge and motivate you in and outside the studio.
Single class: $18
10 class series: $170
20 class series: $320
30 class series: $450