LIVE Workshop: Take Your Social Media to the Next Level

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WordPlay PR & Marketing

Workshop instructor is Tracy Southers-Parker, APR, president of WordPlay PR & Marketing in Grapevine.

Are you frustrated with getting only a few likes and comments, or none at all, on your posts? Do you struggle to come up with new things to say and get noticed? Are you overwhelmed trying to keep up with social media changes and new channels? Are you stumped on how to grow your followers? Have your social media efforts stopped generating new business leads? Then attend this workshop!

Social media can be a powerful marketing tool for most businesses, but to be successful, it requires a strategy, the right tools and a defined budget. Randomly posting content, using boring images or occasionally "boosting" a post does not cut it anymore. If you want to take your social media program to the next level and get results, attend this workshop!

What You Will Learn:

- Elements of a social media strategy.

- Best types of content for different channels.

- Take your copy from stale to stellar.

- The most important visual element to increase engagement.

- Find out important information about your followers.

- Setting up ad campaigns to reach your target customer.

This hands-on workshop combines big picture strategy with the nuts and bolts, both of which are essential for a successful social media marketing program. Step-by-step instruction, examples and templates will be provided. The workshop will be taught by Tracy Southers-Parker, APR, who is certified in social media marketing by Hootsuite.

Social distancing between attendees will be implemented and seats are limited, so register early! $25 before June 19; $40 after June 19: Wordplaytexas.com/socialmediamarketing